Wednesday, August 1, 2007


After exploring WeFeelFine in my previous post by Jonathan Harris I came across another interactive project he had produced - 10x10.

"10x10™ ('ten by ten') is an interactive exploration of the words and pictures that define the time. The result is an often moving, sometimes shocking, occasionally frivolous, but always fitting snapshot of our world. Every hour, 10x10 collects the 100 words and pictures that matter most on a global scale, and presents them as a single image, taken to encapsulate that moment in time. Over the course of days, months, and years, 10x10 leaves a trail of these hourly statements which, stitched together side by side, form a continuous patchwork tapestry of human life "

By collecting the images that relate to the most used words within our news and current affairs coverage of a particular hour, of a particular day, month and year, 10x10 is forming a constantly changing record of our times without any human input. It also records at the end of each day, month and year, the most prominent 100 words/images that represent that period in time - a new way by which to record our history. By clicking on individual images or the word linked to them, you have a visual record of the news stories that are associated with the image that can be accessed long after the story was in the headlines.

One thing that struck me whilst exploring 10x10 was that for the 100 images for 1st Aug at 11am, almost all the words had negative associations - Iraq, military, Baghdad, Darfur, police, fires, death, Jordan, bomb, judge to name a few. Perhaps there is a way an online site like this could start to raise the general publics awareness of global problems.

However, it was interesting to see a concept like this online - 10x10, a collection of images that represent a certain time in our history, a couple of years ago may have been printed in a newspaper supplement, on a poster or in a magazine, whereas now records of the everyday events of our world can advance to new forms online where they will be accessible long after any printed record has been thrown in the bin.

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