The site is simple in it's design but there are some lovely bits of animation and I particularly liked the way one part of the site 'moved' into another as you navigated your way around the various sections. The site, I think, has struck a good balance between an innovative, memorable experience for the user and a simple design that doesnt overshadow their portfolio. Furthermore, their work is worth a look at too if your interested in editorial/environmental graphic design in particular.
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